Video podcasts

In April, the prices of Takeover Skins decreased yet again, this time by 10%. The CTRs for Mobile Skins and Native Ads grew, while TV Banners held steady.

RTB Index – April 2019

Our special guest on this episode of the Programmatic Minute was the CEO of Adform, Gustav Mellentin. He shared with us the vision and direction of one of the largest ad-tech platforms in the world.

In episode eleven of the Programmatic Minute, we open the topic of HbbTV, featuring a guest from the Czech television station Prima.

The sixth episode of the Programmatic Minute takes a look at IPG Mediabrands’ global network of media, advertising, and marketing agencies and their approach to programmatic.