FORTUNA GAME used programmatic in an acquisition campaign during the 2018 FIFA World Cup. For mobile advertising, the format Mobile Skins was selected on the R2B2 Multiscreen network.
Interscroller was introduced by R2B2 at the end of June 2018. After only five months, the number of impressions sold has already soared past Mobile Skins, which was previously the best selling mobile format.
All in one place. On one network. In real time.
All devices. One network.